BIXI, Montreal's Public Bike System, receives International Design Award
MONTREAL, July 30 /PRNewswire/ -- The Public Bike System Company has
received a Bronze International Design Excellence Award (IDEA),
transportation category, for the design of the BIXI bike.
The IDEA program has been honouring excellence in the design of
products in categories such as transportation, ecodesign,
entertainment, household goods, and research since 1980. For the Public
Bike System Company and Michel Dallaire, the internationally renowned
industrial designer who created the components of the BIXI bike, this
was the second such honour. In December 2008, the BIXI prototype
captured the Int rieurs Ferdie eco-design award in the product
design/sustainable development category.
Andr Lavall e, mayor of the Rosemont - La Petite-Patrie borough and
vice-chair of the City of Montr al's executive committee, is delighted
by this news: "Initiatives like BIXI, involving talented Quebec
designers, underscore Montr al's status as a UNESCO City of Design. In
developing this unique project, Montr al has again proven itself to be
on the frontline of change, committed to promoting active
transportation and excellence in architecture and design."
Roger Plamondon, chair of the board of the Public Bike System
Company, is also gratified that BIXI has once again received
international recognition. "From the very beginning, Design was an
extremely important consideration for this project, since we realized
the bike would become an integral part of Montr al's urban landscape.
The achievement of Michel Dallaire Industrial Design was impressive,
and we are proud to receive this new award from such a prestigious
competition," declared Plamondon.
BIXI is the City of Montreal's public bike system. With this
service, Montrealers can pick up a bike from one station, travel to
their destination, and return the bike to any other station in the
network. With the completion of the recently announced Phase II, the
system will include 5,000 bikes distributed among 400 stations.
International Design Excellence Awards
IDEA and IDSA (the Industrial Designers Society of America) foster
business and public understanding of the impact of industrial design
excellence on the quality of life and the economy. Participants in the
IDEA competition include companies, designers, and students from around
the world. Entries are judged by twenty world-renowned designers
according to eight basic criteria including design innovation,
aesthetics, ecological responsibility, and benefits to society and the
Source: The Public Bike System CompanyCONTACT: B reng re Th riault, Public Bike System Company, Communications
Marketing, (514) 868-3776